China Market Entry
Helping Brands Enter China
Our comprehensive, tailor-made services helps you to successfully enter the complex Chinese market and connect you to consumers.
Our team of experts - from consultants, accountants, strategists, Chinese social media marketers, copywriters, designers, to project managers - helps you navigate the complexities of entering the Chinese market.
We specialize in crafting effective branding strategies, developing Chinese product names that resonate, and establishing a right-fit digital presence for your brand. From providing China market insight and training, to digital set-up and best-fit digital marketing services, we help you guide your business and your brand towards success in the world’s most complex market.
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China Market Insight:
China Market Entry Suitability Analysis:
Our China market entry suitability analysis delivers an evaluation of your business's feasibility in the Chinese market. We assess your product's readiness and provide actionable insights to guide your entry strategy.
We gain market insight via the following methods:
- Field & Market research and surveys
- Local expert and influencer panels
- Focus groups (F2F and virtual)
- Social listening
China Legal Business Set-up:
We support foreign businesses and entrepreneurs with their China Business Entity set-up (WFOE’s).
This includes:
Registration with relevant authorities of your WFOE (Wholly Foreign-Owned Entity);
Obtaining the necessary licenses and permits;
Opening business bank account/s;
Securing local government financing (if needed);
Tax registration and compliance;
Set-up of accounting, HR, and operational systems (if needed);
Ongoing monthly compliance, tax, and regulatory support.
There are other options for selling your product/s in the complex China marketplace, e.g. distribution relationships, direct sales from afar, or e-commerce. Your decision will depend on your goals, product category, and risk tolerance. We help businesses enter the Chinese market and grow their sales by leveraging our trusted network of industry experts and partners.
Contact us to learn more.
Brand Localization & Translation:
Chinese Market Localization
Navigating the Chinese consumer landscape requires a balance between local relevance and international positioning. We work with you to repackage your product, if necessary, while maintaining your unique brand identity. We help develop product selections for the Chinese market and adapt your brand identity to connect with local consumers.
Chinese Name & Brand
In China, having a Chinese name is critical for brand recognition and consumer connection. A global brand like Starbucks are well-known, but many Chinese consumers only know their coffee by it’s Chinese name. A local, Mandarin name enhances visibility and makes your brand more relatable. We help you create a Chinese name and slogan for your brand or product, adapting your Western brand name, and highlight your translated brand story for the Chinese market.
Full-Service Digital Marketing & Sales:
Chinese social media is unique to China. We specialize in digital marketing strategies tailored for the vast Chinese market. We ensure that your brand effectively engages with local audiences through targeted campaigns and relatable content.
Our Digital Marketing & Sales services offer personalized plans to boost your brand’s visibility and drive sales. We do set-up, community building, content development, advertising, and reporting to track your success.
Digital Marketing Services: Our digital marketing services are designed to help your brand navigate the unique landscape of China's online environment to enhance your digital presence and drive engagement.
Digital Presence Planning and Set-Up: We offer account management services & strategic content planning to engage your target audience effectively. From planning to launch, we ensure you have an effective digital footprint to help your brand be successful in China.
Strategic Planning & Consulting
Copywriting
Publication design
Video content production services
WeChat, Weibo, Little Red Book (Xiaohongshu), Douyin, WeChat Channels, Bilibili, and other platforms
Social Media Account Management: Our end-to-end account management services includes:
Account Management: Day-today oversight of your social media profiles,, and management of your brand.
Content Planning: Strategically planned content calendars to align with your brand message, local trends, and events.
Creative Copywriting: Culturally relevant, bilingual copy that resonates with your target audience.
Publication Design: Visually appealing layouts and graphics.
Video Content Production: High-quality video content to capture attention and drive engagement.
Community Building: Building brand loyalty and growing engagement.
Advertising Setup: Designing targeted ad campaigns to reach specific audiences effectively.
Reporting: Detailed analytics to measure performance and refine tactics.
Online Promotion: We use various tactics to grow your brand's visibility:
Advertising & PR: Tailored ad campaigns and/or effective PR strategies.
Influencer Marketing & KOL Campaigns: Collaborating with local influencers & KOL’s to amplify your message, and build brand trust.
Social e-Commerce & Livestream Sales: Creative digital ways to engage consumers directly to drive sales.
Partner with us for a tailor-made digital marketing strategy.
Sales : As a bonus, we offer access to an existing South African Sales Platform in China for immediate access to the market.
Contact us today to set up a free discovery call.
China Training & Consulting:
We offer tailored training, coaching, and consulting services to give you cultural insight and prepare you and your team for success in China. Our leadership training is designed to equip executives and teams with the cultural insights, fundamentals, and actionable strategies necessary for success in China.
Our offerings include:
Leadership Development - Enhance your leadership skills with targeted training that focuses on navigating the complexities of the Chinese business environment.
Cultural Training - Workshops to foster an understanding of Chinese culture and nuances through team and individual training sessions, ensuring better communication and collaboration.
Basic Language Training - Gain basic essential language skills (individual & team) to facilitate smoother interactions, navigate your transition, and strengthen business relationships in China.
We customize our training based on the needs of your team or your level of experience in China. Let us help you build a strong foundation for your personalized success in China.
Set up a free introductory call to discuss how we can help you.
Get in Touch
Let us help you grow your business through our China insight and expertise, and best-fit sourcing that translates to better quality and pricing. Contact us - We keep business hours in China, are always reachable online, and will get back to you as soon as possible!